Google Shopping Insights

Shopping Insights

Google has the largest database of search data in the world. How do we utilize this data to assist brands and retailers?

Our Solution: create a visual interactive tool that lets them see product search, trends, making data about shopping habits and preferences accessible. Shopping insights breaks down search data by products, cities and devices and illustrates it in heat maps. Users can compare products to each other using these same variables. This tool is specifically designed to enpower retailers in better planning marketing strategies and where/when to stock merchandise in stores. So far this has become an invaluable asset for those needing to get ahead of sales and marketing trends.